Which of the Following Is FALSE About Supplier Performance Management

question 74

Multiple Choice

Which of the following is FALSE about supplier performance management (SPM) ?

• A)It requires uninterrupted exchange of information,synchronizing buyers' requirements and suppliers' capabilities.
• B)It is not as comprehensive a tool as the supplier scorecard.
• C)Its focus is to resolve problems between suppliers and buyers.
• D)It determines whether the suppliers are meeting their contractual obligations.

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Definitions:

Stages

The distinct phases or steps within a process or life cycle.

Direct Marketing

A type of advertising strategy that involves direct communication with consumers through various channels, bypassing intermediaries.

Promotional Mix

The combination of marketing communication tools a company uses to pursue its marketing objectives, such as advertising, sales promotion, public relations, personal selling, and direct marketing.

Promotion Decision Process

A series of steps a company undertakes to conceive, plan, and execute promotional activities to market its products or services.