The First Step in the Screening Process for Potential Markets

question 92

Multiple Choice

The first step in the screening process for potential markets and sites is to ________.

• A) select a favorable market or site
• B) measure the market or site potential
• C) identify the basic appeal of a market
• D) assess the national business environment

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Definitions:

Free Speech

The privilege of stating one's beliefs and concepts freely without concern for governmental backlash or restriction.

State Agency

A government organization that administers a specific function or area of activity at the state level.

First Amendment

The amendment to the U.S. Constitution that protects freedoms such as speech, religion, and assembly.

City Ordinance

A rule or law established by a local government authority to regulate behavior within the city limits.