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The Most Productive Systems on Land Are

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The most productive systems on land are


Definitions:

Issue Management

The process of identifying, managing, and mitigating problems or opportunities that could impact an organization.

Crisis Impact Stage

The phase in a crisis during which the effects are felt or experienced most acutely.

Coombs' Model

Coombs' Model, also known as the Situational Crisis Communication Theory (SCCT), is a framework used to outline the communication strategies that an organization should employ in response to a crisis in order to protect its reputation.

Company Reputation

The collective assessment by the public of a company's actions, ethics, and ability to deliver desired outcomes.

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