Which of the Following Is a Not a Disadvantage to a Catalog-Based

question 47

Multiple Choice

Which of the following is a not a disadvantage to a catalog-based direct marketer?

• A) the inability to pinpoint specific customer segments through mailing lists
• B) the effect of increases in postal rates and paper stock costs on profits
• C) high clutter due to the large number of catalogs that are mailed
• D) the inability to revise prices when catalogs are prepared months in advance of distribution

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Definitions:

Mutations

Changes in the DNA sequence of a cell's genome, which can lead to variations in physical appearance, behavior, or health.

DNA Helix

The double-stranded, spiral structure of DNA that carries genetic information necessary for cell growth, division, and function.

Gene

The basic unit of heredity. Genes are composed of deoxyribonucleic acid (DNA).

Zygote

The initial cell formed when a new organism is conceived, created by the merging of female and male reproductive cells.