Many Web Shoppers Also Buy from Catalog Retailers,department Stores,and Specialty

question 36

Multiple Choice

Many Web shoppers also buy from catalog retailers,department stores,and specialty stores.This illustrates ________.

• A) diversified shopping
• B) routine decision making
• C) cross-shopping
• D) cross-selling

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Definitions:

Proactive

Taking initiative by acting in advance of a future situation, rather than just reacting.

Reactive

A response or behavior that occurs as a direct result of stimuli or situations, often implying a lack of proactive planning or initiative.

Social Networking

The use of internet-based platforms to connect, share, and interact with others.

Human Capital Perspective

A viewpoint that considers employees as assets whose value can be enhanced through investment in education, training, and development.