Examlex
A retailer can shift labeling and handling functions to a manufacturer through the use of ________.
Demographics
Statistical data relating to the population and particular groups within it, often used for market research.
Beachhead Market
An initial target market a company focuses on penetrating with its product or service as a strategy for establishing a strong presence.
Early Majority
A category of individuals in the diffusion of innovations theory who adopt new technology or ideas after the innovators and early adopters.
Innovators
People or companies that introduce new ideas, products, or methods, often driving change and progress in their industry.
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