The Key Difference Between Bait-And-Switch Advertising and "Trading the Customer

question 43

Multiple Choice

The key difference between bait-and-switch advertising and "trading the customer up" to a more expensive substitute is that in "trading the customer up," the advertised low-price good ________.

• A) is sold below cost
• B) is available for sale at the advertised price
• C) is disparaged
• D) must be specially ordered

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Definitions:

Rescind

To cancel a contract.

Legal Consent

An agreement or permission provided by an individual who understands and voluntarily accedes to a particular act or arrangement.

Free Will

The concept that humans have the capability to make choices unconstrained by certain factors, essentially the ability to act at one's own discretion.

Duress

A situation where a person performs an act as a result of violence, threat, or other pressure against them, questioning the voluntariness of their actions.