Examlex
Which performance appraisal technique uses a "+" to denote "better than" and a "-" to denote "worse than" and then adds up the number of times that each employee was rated as "better than"?
Direct Mail
A marketing strategy that involves sending promotional materials directly to potential customers through mail.
Rebates
A return of a portion of the purchase price by a seller to a buyer, usually used as a purchase incentive.
Short-Term Inducement
Offers or incentives provided to consumers to encourage immediate purchase or engagement, often including discounts, coupons, or limited-time promotions.
Product Service
A combination of tangible products and intangible services provided to fulfill the needs or desires of customers.
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