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Managers Should Not Marry KPIs; They Need to Be Able

question 39

True/False

Managers should not marry KPIs; they need to be able to move on when a better measurement option emerges.


Definitions:

Retailing-oriented Era

A period in business history characterized by the focus on selling and distribution efficiency, where retailers played a central role in the supply chain.

Market-oriented Era

A period where businesses prioritize identifying and fulfilling the preferences and needs of their customers through product development and targeted marketing.

Good Product

A product that meets or exceeds customer expectations in terms of quality, performance, and value, contributing to customer satisfaction and loyalty.

Customer is King

A business philosophy that emphasizes the importance of customer satisfaction and prioritizing customer needs in company decisions.

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