Examlex
Which of the following contexts of communication determines how people communicate?
Credibility
The quality of being trusted, convincing or believable.
Buzz Marketing
A viral marketing strategy that leverages word-of-mouth communications to generate excitement and anticipation for a product or service.
Word of Mouth
The informal communication among consumers about products or services, often considered a powerful form of marketing.
Brand
A name, term, design, symbol, or any other feature that identifies one seller's goods or service as distinct from those of other sellers.
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