Qualitative Research Often Necessitates the Gathering of Data That Already

question 1

Essay

Qualitative research often necessitates the gathering of data that already exist. Provide three types of existing individual student documentation or records a researcher may collect for qualitative research studies.

---

Definitions:

Diversity of Product

The range or variety of different products offered by a business to cater to various customer needs.

Beachhead Market

An initial target market that a company focuses on penetrating to establish a strong presence before expanding to broader markets.

Crossing The Chasm

A marketing theory that describes the challenge of transitioning from early adopters of a product or service to a broader mainstream market.

Positioning

A marketing strategy that focuses on how your customers think or talk about product and company relative to competitors.