Customer Lifetime Value (CLV) Represents the Approximate Worth of a Customer

question 24

True/False

Customer Lifetime Value (CLV) represents the approximate worth of a customer to a company in economic terms.

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Definitions:

Burns

Could refer to James MacGregor Burns, a political scientist known for his work on leadership and for developing the concept of transformational leadership.

Moral Values

Principles or standards of behavior that distinguish right from wrong and guide individuals in making ethical decisions and actions.

James MacGregor Burns

A political scientist known for his work in leadership studies, particularly for introducing the concept of transformational leadership.

Charismatic Leadership

A style of leadership characterized by the leader's ability to inspire and motivate followers through personal charm and persuasive communication.