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Which approach posits there are three components to attitudes: affect, behaviour, and cognitions?
Industrious Franchisee
A franchisee who demonstrates exceptional dedication and work ethic in managing and growing their franchised business.
Franchised Restaurant
A restaurant that operates under the branding and operational guidelines of a larger chain, typically through a licensing agreement.
Sharing Contracts
A type of franchising agreement under which the franchisee pays the franchisor a percentage of revenue rather than a fixed fee.
Marginal Benefit
The additional benefit received from consuming one more unit of a good or service.
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