Carla Was Thinking About Buying a New Car, So She

question 119

Multiple Choice

Carla was thinking about buying a new car, so she asked a co-worker, Barbara, about her new Honda CRV. She wanted to know more about the car and was wondering if paying the extra money for the navigation system was worth it. Barbara told her how much she liked her CRV and all the benefits of having the system and said it was definitely worth the cost. Carla bought a CRV with the navigation system after talking to Barbara. Which type of reference group influence had an impact on Carla's purchase?

• A) product
• B) informational
• C) primary
• D) utilitarian

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Definitions:

Active RFID Codes

Radio-frequency identification tags that have their own power source, allowing them to transmit data over longer distances than passive RFID tags.

Track

To monitor or follow the progress or movement of an object, individual, or trend over time.

Pencils

Pencils are writing instruments that use graphite (or a similar substance) encased in wood or a composite material to mark surfaces, primarily paper.

Passive RFID Codes

Tags that do not contain their own power source but are activated and powered by the radio frequency energy from the RFID reader.