What Is a Consumer Who Yells, Insults, and Makes a Public

question 82

Multiple Choice

What is a consumer who yells, insults, and makes a public scene in an effort to harm a business after receiving poor service engaging in?

• A) retaliatory revenge
• B) rancorous revenge
• C) negative public publicity
• D) negative word-of-mouth

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Definitions:

Self-report Inventories

Psychological assessment tools where individuals provide subjective responses about their own thoughts, feelings, or behaviors.

Maudsley Personality Inventory

A psychological assessment tool designed to measure different aspects of personality, including neuroticism and extraversion.

Self

A concept that embodies the array of beliefs, perceptions, and feelings individuals have about themselves, influencing their behavior and interactions.

Emerges

To come into view or existence; to become apparent or known.