Porter's Firm Value Chain Can Be Used to

question 11

Multiple Choice

Porter's firm value chain can be used to

• A)estimate the value added at each stage of a good's production and distribution.
• B)show the after-tax profit generated by each part of the firm.
• C)show the pre-tax profit generated by each part of the firm.
• D)map out a firm's main activities into threshold and distinctive capabilities.

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Definitions:

Sales Presentation

A structured presentation designed to highlight the benefits and features of a product to potential buyers.

Overcoming Objections

The practice of addressing and resolving potential concerns or hesitations that prospects may have about a product or service.

Sales Calls

Telephone or in-person visits made by salespersons to potential buyers for the purpose of marketing or selling a product or service.

Sales Call Objective

The specific goal or purpose a salesperson aims to achieve during a sales call, such as introducing a new product, gathering customer feedback, or closing a sale.