Because Marketing Is a Threshold Capability for Hyundai

question 12

Multiple Choice

Because marketing is a threshold capability for Hyundai,

• A)they learned all the vital lessons early on.
• B)to counter their earlier poor image they have had to catch up to their rivals' capabilities.
• C)they do not need to pay it significant attention.
• D)they now excel at marketing.

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Definitions:

Notation or Memorandum

Notation or Memorandum refers to a brief written record or note made for the purpose of aiding memory or providing formal documentation of an event, decision, or agreement.

Bilateral Contract

A legal agreement where each party promises to perform an act in exchange for the other party's act.

Express Contract

A contract in which both parties accept mutual obligations through either oral discussion or written communication.