BMW's Core Competence Is Its Ability to Integrate

question 16

Multiple Choice

BMW's core competence is its ability to integrate

• A)world-class engineering, design excellence, and effective marketing.
• B)world-class engineering, design excellence, and knowledge of global markets.
• C)world-class engineering, design excellence, and products for every luxury market.
• D)world-class products, design excellence, and products for every luxury market.

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Definitions:

Encourage

To give support, confidence, or hope to someone.

Mary Ainsworth

A developmental psychologist known for her work in early emotional attachment with the "Strange Situation" assessment.

Sensitive

Having a heightened awareness of, and responsiveness to, the emotions and needs of others or oneself.

Securely Attached

A term from attachment theory describing individuals who have healthy, trusting relationships, often stemming from positive early life experiences.