Examlex
Self-perception theory proposes that we form our self-concept through which action
Messaging
Messaging involves the creation and sharing of content to communicate with audiences, typically through written, visual, or digital means.
Publics
Groups of people that an organization identifies as its audience or stakeholders in various contexts.
Issues
Topics or problems under consideration or dispute, which may impact an organization or individual’s reputation and require management or resolution.
ELM
ELM, or the Elaboration Likelihood Model, is a theory in psychology that explains different ways of processing stimuli, why they are used, and their outcomes on attitude change.
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