As Part of Your Summer Intern Job, You Have Been

question 58

Essay

As part of your summer intern job, you have been asked to conduct marketing research on a proposed library expansion, but you do not know how the community uses its library resources or which ones it values. You decide to conduct a focus group to develop a better idea of what should be included in a quantitative survey questionnaire. How would you go about setting up and conducting the focus group?

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Definitions:

Medicalization

The increasing influence of the medical profession in defining what is normal/healthy and abnormal/ill.

Diagnosed

The process of identifying a disease or condition by its signs, symptoms, and from the results of various diagnostic procedures.

Advances In Science

The progress and innovations in various scientific fields over time, contributing to knowledge and technology development.

Obesity

A state characterized by a BMI of 30 percent or more in an adult.