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Almost All Cell Phones Sold in Canada Are Sold at Subsidized

question 74

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Almost all cell phones sold in Canada are sold at subsidized prices, with expensive plans. Almost all cell phones sold in Europe are sold at full price with cheaper plans. A cell phone manufacturer knowing this information could use which type of segmentation when selling its phones internationally?


Definitions:

Foreign Assets

Assets such as securities, properties, and bank accounts held by a country's residents or the government in foreign countries.

Domestic Assets

Domestic assets are financial assets located within a country's borders and denominated in the country's domestic currency.

Foreign Assets

Financial assets held in a country other than the investor's home country, including stocks, bonds, real estate, or currencies.

U.S. Net Exports

The value of goods and services exported by the United States minus the value of goods and services it imports, reflecting the country's trade balance.

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