The Editorial Board of Gamers' Page, a Magazine That Primarily

question 123

Multiple Choice

The editorial board of Gamers' Page, a magazine that primarily caters to people who are enthusiastic about sports and gaming, targets people who enjoy games. What type of market segmentation does the editorial board of Gamers' Page use?

• A)usage-rate segmentation
• B)geographic segmentation
• C)psychographic segmentation
• D)benefit segmentation

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Definitions:

Gift

A voluntary transfer of property or funds from one person to another without expecting anything in return.

Written Confirmation

A documented acknowledgment that verifies and details the contents of a previous agreement or conversation.

Binding Agreement

A legal contract or decision that is enforceable in a court of law between two or more parties.

Merchant

An individual or business that sells goods or services in a commercial transaction.