For a Successful Market Segmentation,one Marketing Mix Cannot Be Used

question 12

True/False

For a successful market segmentation,one marketing mix cannot be used for another market segment.

---

Definitions:

Average Collection Period

The average amount of time it takes for a business to receive payments owed by its customers for goods or services sold on credit.

Net Sales

The total revenue from sales of goods or services, less returns, allowances for damaged or missing goods, and discounts.

Annual Interest Rate

The percentage rate charged on a loan or paid on an investment over a one-year period.

Total Interest

The amount of interest payable over the life of a loan or financial instrument, calculated as the sum of all interest payments.