Dell Computers Sells to End-Users

question 9

Multiple Choice

Dell computers sells to end-users. They use no other intermediary. What kind of channel do they use?

• A)a limited distribution system
• B)a vertical marketing system
• C)a reciprocal channel
• D)a direct channel

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Definitions:

Voluntary

Done, given, or acting of one's own free will without coercion or obligation.

Attachment

The point at which a creditor becomes the secured party that has a security interest in the collateral.

Secured Party

A lender or creditor who has an interest, typically a lien, in the collateral offered by the debtor in a secured transaction.

Collateral

Assets that a borrower offers to a lender to secure a loan, which the lender may seize in the event of loan default.