Cranium, a Toy Company, Has Recently Introduced Giggle Gear, a Toy

question 89

Multiple Choice

Cranium, a toy company, has recently introduced Giggle Gear, a toy designed to let kids' imaginations run wild. With the face and headpieces that make up Giggle Gear, kids can change themselves into aliens, fairies, bugs, and robots. Which type of advertising should be used to promote this new toy?

• A)pioneering advertising
• B)innovative advertising
• C)promotional advertising
• D)start-up advertising

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Definitions:

Efficient Market

A market theory suggesting that asset prices fully reflect all available information, making it impossible to consistently achieve higher returns.

Prices

The sum of money anticipated, needed, or provided as compensation for something.

New Information

Fresh data or insights that have not been previously available or considered, commonly impacting financial markets and investment decisions.

Market Efficiency

The degree to which stock prices reflect all available, relevant information, making it impossible to consistently achieve higher returns.