Andy Dungy Owns a Company That Makes IPod and IPhone

question 21

Multiple Choice

Andy Dungy owns a company that makes iPod and iPhone accessories. He is trying to increase his sales, primarily because he knows that increasing production lowers the average cost of each unit produced. The reason for growth illustrated in this example is:

• A) economies of scope
• B) market leadership
• C) influence, power, and survivability
• D) need to accommodate the growth of key customers
• E) economies of scale

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