Kim, a Consumer, Is in the Final Stage of Selecting

question 36

Multiple Choice

Kim, a consumer, is in the final stage of selecting a product.Which of the following is is true if her actions follow the typical consumption chain?

• A) Kim is unlikely to have become aware of her need for a product yet.
• B) Kim is likely to be persuaded by the product attributes at this stage.
• C) Service providers are likely to assist Kim in helping her use the product.
• D) Service providers are likely to detect faults with the performance of the product.

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Definitions:

Positive Affect

Refers to the extent to which an individual feels enthusiastic and alert, indicating a high level of enjoyment and engagement with their environment.

Cooperative Working Arrangements

Collaborative efforts among individuals or groups to achieve common goals or complete tasks in an efficient and mutually beneficial manner.

Sociotechnical Systems

An approach to complex organizational work design that recognizes the interaction between people and technology in workplaces.

Self-managed Work Groups

Teams that operate without the direct supervision of managers and are responsible for controlling and managing their own tasks and processes.