A Well Executed and Integrated Marketing Mix

question 47

Multiple Choice

A well executed and integrated marketing mix:

• A)Reduces the need for replacement parts.
• B)Allows companies to eliminate expensive,external sales people.
• C)Makes value-added selling easier.
• D)All of the choices are correct.

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Definitions:

Comprehension

The ability to understand or grasp the meaning of something.

Buried Verb

A writing flaw where the action (verb) is hidden in a noun form, making sentences longer and less clear.

Consideration

The process of thoughtful and careful reflection on various aspects or details of a situation, decision, or action.

Active-voice Verbs

Verbs that depict the subject of a sentence as the doer of an action.