Sixty-Three Percent of Silently Dissatisfied Customers Won't Buy from the Company

question 58

True/False

Sixty-three percent of silently dissatisfied customers won't buy from the company again.

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Definitions:

Primary Group

A small, close-knit group of individuals who interact over a long period of time on direct and personal levels, such as a family or close friends.

Social Identity

The part of an individual's self-concept derived from perceived membership in a social group, including its norms and relationships.

Audiences and Crowds

A conceptual distinction where audiences are groups of people observing an event, while crowds are groups that gather for a shared purpose and may engage in active participation.

Coworkers

Individuals who work together in the same organization or workplace.