Which of the Following Was Introduced in the Marketing Era

question 43

Multiple Choice

Which of the following was introduced in the marketing era?

• A) the marketing concept
• B) the marketing strategy
• C) the marketing approach
• D) the 4 P's of marketing

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Definitions:

Competitive Forces

Factors that influence the competitiveness of a market, including the bargaining power of buyers and suppliers, the threat of new entrants, the threat of substitute products, and the intensity of competitive rivalry.

Personal Prejudices

Bias or preconceived opinions that individuals hold against others or certain ideas, often without proper knowledge or reason.

College Degrees

Certifications granted by colleges or universities indicating the holder has completed a particular course of study.

Proportion

The relationship between parts of a whole, expressed as a ratio or fraction that denotes the comparative quantity of one thing relative to another.