Demographic Market Segmentation Is Based on Measurable Characteristics of Potential

question 72

True/False

Demographic market segmentation is based on measurable characteristics of potential customers, such as age, education, income, ethnicity, and gender.

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Definitions:

Skewed

Describes data that is not symmetrically distributed, often leaning more heavily towards one side of the scale.

Large Coffee Prices

The cost associated with purchasing larger sizes of coffee beverages from cafes or coffee shops.

Gap

The difference or discrepancy between two points, figures, or elements, often used to identify missing pieces or disparities.

Median

The median is the middle value of a sorted list of numbers, dividing the dataset into two equal halves, where half the numbers are lower and half are higher than the median.