Examlex
What should marketers avoid doing?
Stakeholders
Individuals, groups, or organizations that have an interest or concern in an organization and can be affected by the organization's actions, objectives, and policies.
Bounded Rationality
A concept that suggests individuals make decisions based on a limited amount of information and cognitive constraints.
Rational Choice
is a theory that assumes individuals make decisions based on the maximization of personal advantage, weighing benefits against costs.
Implicit Favorite
An often unrecognized bias towards a person or option that influences decision-making and judgment without conscious awareness.
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