Which of the Following Refers to a Prestige Grading, Position

question 41

Multiple Choice

Which of the following refers to a prestige grading, position, or rank within a group?

• A) role
• B) status
• C) ownership
• D) membership

---

Definitions:

Selective Distribution

A form of market coverage whereby only a small number of all available outlets are used to expose products.

Intensive Distribution

A form of market coverage whereby a product is made available in as many outlets as possible.

Exclusive Distribution

The awarding by a manufacturer to an intermediary of the sole right to sell a product in a defined geographic territory.