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What Uses a Systematic Approach in an Attempt to Improve

question 169

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What uses a systematic approach in an attempt to improve business effectiveness and efficiency continuously?


Definitions:

Organizational Buying

The decision-making process by which formal organizations establish the need for purchased products and services and identify, evaluate, and choose among alternative brands and suppliers.

Psychological Buying Needs

The emotional and mental reasons that motivate consumers to make a purchase, such as status, security, and self-esteem.

Personal Influences

The effects that individuals' personalities, preferences, and characteristics have on their decisions and behaviors.

Buying Behavior

The decision processes and acts of individuals involved in buying and using products, influenced by psychological, social, and economic factors.

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