Which of the Following Statements About Prospecting Is FALSE

question 30

Multiple Choice

Which of the following statements about prospecting is FALSE?

• A)Current and previously satisfied customers are the most effective source for leads.
• B)Regardless of what a salesperson's product is, prospecting techniques are basically the same.
• C)Current customers can refer a salesperson to prospects in competitive firms within the same industry.
• D)Current customers may be prospects for other products the salesperson sells.
• E)Leads in the same industry in which the salesperson has already made sales are especially useful.

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Definitions:

Controlling Operations

This refers to the process of monitoring, managing, and adjusting a company's or organization's operations to meet set goals and objectives.

Nonoperating Assets

Nonoperating assets are assets that are not essential to the primary business operations and may include investments, unused land, or other assets held for future use.

Operating Assets

Assets used by a business in its day-to-day operations to generate revenue, such as machinery, buildings, and inventory.

Return On Investment

A measure used to evaluate the efficiency of an investment or compare the efficiencies of several different investments, calculated as net profit divided by the cost of the investment.