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In "Lead Scoring and Predictive Modeling in Sales," What Factors

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Essay

In "Lead Scoring and Predictive Modeling in Sales," what factors does IBM Software use in predicting future sales to an individual customer?


Definitions:

Ecological Niche

The role and position a species has in its environment; how it meets its needs for food and shelter, how it survives, and how it reproduces.

Density-dependent Factor

A factor whose effects on the size or growth of a population vary with the population density.

Bubonic Plague

An infectious disease caused by the bacterium Yersinia pestis, characterized by swollen lymph nodes, fever, and skin lesions.

Competitive Exclusion

A principle stating that two species competing for the same limiting resources cannot coexist at constant population values; one will always outcompete the other.

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