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In an International Communication Process Carried Out by a Company

question 64

Multiple Choice

In an international communication process carried out by a company, the sales force of the company acts as a ____.


Definitions:

Sleepers

Individuals who, after being exposed to a persuasive message, increase their acceptance of the message over time, even if they initially resisted it.

Defense Mechanisms

Mental mechanisms activated without awareness to defend against anxiety triggered by thoughts or feelings judged as inappropriate.

Individual Differences

Variations among individuals in qualities or attributes, including personality, intelligence, interests, and behaviors.

Children and Adults

A term used to differentiate between the stages of human life, from early development to mature adulthood.

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