According to the Text, the Only Way to Avoid Linguistic

question 60

Multiple Choice

According to the text, the only way to avoid linguistic problems in advertising communication is:

• A) creating an entirely new advertisement for the new market.
• B) using the best language experts for translating the advertisement.
• C) developing a new version of the product for the new market.
• D) in-country testing with the target consumer group.
• E) avoiding verbal communication and used only facial expressions and physical gestures in the advertisement.

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Definitions:

Content Coverage

The extent to which the subject matter or material is represented or included in an educational curriculum or course of study.

Affluent Families

Describes families that possess substantial wealth, allowing for a higher standard of living and access to more resources.

Urban Communities

Populated areas within a city or town that have distinct social, economic, and physical characteristics.