Channel Strategy Is Considered to Have Six Specific Strategic Goals

question 50

Multiple Choice

Channel strategy is considered to have six specific strategic goals. These goals can be characterized as the six Cs of channel strategy. Which of the following is NOT one of these six Cs?

• A) Cost
• B) Coverage
• C) Capacity
• D) Character
• E) Continuity

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Definitions:

Shop Floor

Refers to the production area of a manufacturing facility where goods are actually produced or assembled.

Giving Definition

The act of providing a clear, concise, and specific meaning or explanation of a concept, term, or phenomenon.

Focusing People

Directing or channeling the attention and efforts of individuals towards a specific task or goal.

Competitively Advantageous

Having qualities, attributes or strategies that give an entity an edge over its competitors.