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Longitudinal data enable researchers to examine changes in the behavior of individual units and to link behavioral changes to marketing variables,such as changes in advertising,packaging,pricing,and distribution.
Suicide Contagion
The phenomenon where exposure to suicide or suicidal behaviors within one's community or through media can lead to an increase in suicide attempts or completed suicides among others.
Own Identity
The set of personal characteristics, values, and beliefs that an individual recognizes as uniquely defining themselves and differentiating them from others.
Erikson
An influential psychologist known for his theory of psychosocial development, which outlines eight stages that individuals pass through over their lifetime.
New Identity
The process of developing a new sense of self or persona, often after significant life changes or personal development.
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