Chrysler's Personal Information Centers Collect Data from Car Owners on All

question 77

True/False

Chrysler's Personal Information Centers collect data from car owners on all aspects of buying a car.These PICs give the company the ability to engage in customized marketing.Chrysler is using internal secondary data in its database marketing efforts.

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Definitions:

Labeled Structure

A term indicating a diagram or image where specific parts have been marked with labels to identify them.

Acetylcholine

A neurotransmitter in both the central and peripheral nervous systems that is involved in muscle contraction, memory formation, and various other functions.

Axon Terminal

The end of an axon, which makes synaptic connections with another nerve cell or with a muscle or gland cell, allowing for the transmission of electric nerve impulses.

Neurotransmitter

Chemical substances released at the end of a nerve fiber by the arrival of a nerve impulse, which by diffusing across the synapse or junction causes the transfer of the impulse to another nerve fiber, a muscle fiber, or some other structure.