If You Are Receiving Field Worker Training and Are Told

question 9

Multiple Choice

If you are receiving field worker training and are told to use an expectant pause or to reassure the respondent with comments like,"There are no right or wrong answers.We are just trying to get your opinions." then you are learning about which aspect of field worker training?

• A)probing
• B)making initial contact
• C)asking questions
• D)recording the answer

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Definitions:

Dynamic Heat Maps

Tools that visually represent data through variations in coloring on a map, often in real-time, to show density, frequency, or other attributes.

Aggregate Attention

The total amount of consumer focus or awareness accumulated across various platforms or mediums.

Eye-Tracking Studies

Research methods that analyze where and how long a person looks at visual elements in a document, website, or environment, often used in marketing to study consumer behavior.

Secondary Data

Information that has been collected previously by someone else for a different purpose but can be used for another research project or analysis.