If Attitude Towards the Brand Is Measured on a Seven-Point

question 47

True/False

If attitude towards the brand is measured on a seven-point scale from unfavorable to favorable,it could be categorized as unfavorable (1,2,3),neutral (4),or favorable (5,6,7).

---

Definitions:

Tympanometry

A test that measures the movement of the eardrum in response to changes in air pressure, used to diagnose issues in the middle ear.

Tympanometry

A diagnostic test that measures the movement of the eardrum in response to changes in air pressure, used to detect fluid in the middle ear or Eustachian tube dysfunction.

Tympanic Membrane

Also known as the eardrum, it is a thin layer that separates the outer ear from the middle ear and vibrates in response to sound waves.

Middle Ear

The air-filled space located between the eardrum and inner ear containing the auditory ossicles.