The Basic Conjoint Analysis Model Expressing the Fundamental Relationship Between

question 111

Multiple Choice

The basic conjoint analysis model expressing the fundamental relationship between attributes and utility in conjoint analysis is shown below:

What does ki represent?

• A)1 if the jth level of the ith attribute is present, or 0 otherwise
• B)the part-worth contribution or utility associated with jth level (j, j=1, 2, ...k_i)of the ith attribute (i, i=1, 2, ...m)
• C)number of attributes
• D)number of levels of attribute i

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Definitions:

Technological Change

The development and application of new technologies and methods in production, often leading to increased efficiency and productivity.

Unemployment

The situation when individuals who are capable of working and willing to work are unable to find employment.

Economic Resource

Resources utilized in creating goods and services, including land, labor, capital, and entrepreneurship.

Business Checking Account

A bank account designed for business transactions, allowing companies to easily manage their cash flow, pay bills, and deposit earnings.