In Conjoint Analysis,the Importance of an Attribute,I_i,is Defined in Terms

question 32

True/False

In conjoint analysis,the importance of an attribute,I_i,is defined in terms of the range of the part-worths,α_ij,across the levels of that attribute I_i = {max(α_ij)- min(α_ij)},for each i.

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Definitions:

Reminiscence

The process of telling stories from one’s past, to oneself or others.

Personal Continuity

The ongoing sense of self that persists over time, enabling an individual to recognize themselves as the same entity across different situations and developmental stages.

The Big 5

A theory in psychology that proposes five broad dimensions as the basic structure behind all human personality traits, which include openness, conscientiousness, extraversion, agreeableness, and neuroticism.

Personality Traits

Enduring characteristics or qualities that define an individual's behavior in various circumstances.