In Order to Successfully Implement the Marketing Strategy, the Organization

question 31

Multiple Choice

In order to successfully implement the marketing strategy, the organization must develop

• A) sales training programs.
• B) a customer database.
• C) an advertising strategy.
• D) functional plans.
• E) a media strategy.

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Definitions:

False And Deceptive Advertising

Marketing practices that mislead or lie to consumers about the benefits, qualities, or ingredients of a product or service.

Rite Aid

An American drugstore chain that provides a variety of health and wellness solutions, including filling prescriptions, health products, and other retail items.

Staples

Basic or essential food products or materials that are widely used and in regular demand.

Standard Oil Trust

An American oil-producing, transporting, refining, and marketing company established by John D. Rockefeller and partners in the late 19th century, noted for its historical monopoly and eventual breakup.