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By Letting Customers Customize Their Own Experience, Build-A-Bear Is Involving

question 18

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By letting customers customize their own experience, Build-A-Bear is involving customers in the innovation process.


Definitions:

Factory Overhead

Factory overhead refers to the indirect costs associated with manufacturing, excluding direct materials and direct labor.

Assembly Line

A manufacturing process in which parts are added to a product in a sequential manner to create a finished product more efficiently.

Direct Labor

The wages paid to workers who are directly involved in the production of goods or the delivery of services.

Factory Supplies

Materials and items used in a factory that do not directly go into a finished product but are necessary for manufacturing processes.

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