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Customer Segments Differ Not Only in Needs, but Also in Their

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Customer segments differ not only in needs, but also in their willingness to pay for your goods and services..


Definitions:

Standard of Living

The level of wealth, comfort, material goods, and necessities available to a person, group, or nation.

Natural Rate

The long-term rate of unemployment expected in an economy, factoring in frictional and structural unemployment.

Constant Over Time

Refers to a variable or a condition that does not change as time progresses, remaining stable in both the short term and the long term.

Bureau of Labor Statistics

A U.S. government agency responsible for collecting and analyzing labor economics and statistics.

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