A Typical Customer Goes Through Four Steps in the Purchase

question 44

True/False

A typical customer goes through four steps in the purchase process: brand awareness, product knowledge, purchase, and post-sale service.

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Definitions:

Life-Support System

Technology or equipment designed to maintain human life under critical conditions by providing necessary conditions or vital functions.

Embryo

An early stage in the development of a multicellular organism, following fertilization and before fetal stage in mammals.

Amnion

Prenatal life-support system that is a bag or envelope containing a clear fluid in which the developing embryo floats.

Placenta

A life-support system that consists of a disk-shaped group of tissues in which small blood vessels from the mother and offspring intertwine.