In a Customer Satisfaction Survey, Customers Who Give a Score

question 59

True/False

In a customer satisfaction survey, customers who give a score of 5 (very satisfied) are two times more likely to repurchase as customers who give a score of 4 (satisfied).

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Definitions:

Perpetual Inventory System

In accounting for inventory, this method promptly captures the transaction of a sale or purchase using advanced computerized point-of-sale systems and enterprise asset management software.

Cost of Goods Sold

The total cost of manufacturing or acquiring the inventory that was sold during a specific period.

Credit Card Fees

Charges imposed by credit card companies for the processing of transactions, often including a percentage of the transaction amount and a flat fee.

Multiple-Step Income Statement

An income statement that separates operating transactions from non-operating transactions and calculates gross margin and operating income.